

4Doors Coaching & Consulting
I had the pleasure of designing the brand identity for 4Doors Coaching & Consulting, a business built on empowering clients to unlock their potential and walk through transformative new chapters in life and leadership.
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The client had a clear vision: she wanted a brand that felt classic and modern, with a feminine edge—something polished yet approachable. We grounded the color palette in a deep navy blue to convey professionalism, stability, and trust. To balance that, I introduced a soft yet vibrant pink to bring warmth, femininity, and a sense of optimism.
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The name “4Doors” inspired visual exploration around growth, opportunities, and pathways forward. I kept the logo clean and timeless, using refined typography with subtle custom touches to maintain both clarity and elegance. The result is a mark that feels thoughtful and sophisticated, just like the work she does.
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This logo serves as a strong foundation for her brand—something that can grow alongside her mission while feeling instantly recognizable and deeply personal.
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*This project was completed as part of my role at Marketing Maven Consulting, where I served as the lead graphic designer in collaboration with the graphic design team.
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Logo Design
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Brand Guideline



